Google Analytics is one of the many tools that Google provides to help people understand what visitors are doing on their website. The tool allows you to track and analyze critical data on your site and site visitors. Although it is a free tool, it needs to have certain coding placed on the website in order for the Google Analytics platform to track the vast amounts of data it collects.
Why is it important to have a website for your business?
Having a website is essential for businesses in today’s digital age, as it provides a cost-effective way to reach a large audience, establish credibility, engage with customers, and drive sales.
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